Sydney Landing Pad

Expand your company ‍into Australia

Expand your company ‍into Australia

Expand your company ‍into Australia

Fast-track your greentech company into Australia.

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Validate your market opportunity, create your entry strategy, and get targeted introductions to accelerate your success.

Validate your market opportunity, create your entry strategy, and get targeted introductions to accelerate your success.

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Increase your success in Australia

Powered by City of Sydney, this program is designed to fast-track your market validation and help you build your network in Sydney.

Apply now to join the 2025 cohort

It’s your gateway to scaling your innovative solutions globally while contributing to a more sustainable and resilient future in Australia.

It’s your gateway to scaling your innovative solutions globally while contributing to a more sustainable and resilient future in Australia.

It’s your gateway to scaling your innovative solutions globally while contributing to a more sustainable and resilient future in Australia.

Validate your opportunity
Validate your opportunity
Validate your opportunity

Work with an individual mentor to assess your opportunity in Australia.

Develop your strategy
Develop your strategy
Develop your strategy

Get 1-on-1 expert mentoring to create a competitive market-entry strategy.

Get connected
Get connected
Get connected

Get 3 targeted introductions to experts in your industry.

Why Australia?

Australia is leading the charge towards a more sustainable future through government-led incentives, more investment and increasing adoption rates of green technology.

Australia is leading the charge towards a more sustainable future through government-led incentives, more investment and increasing adoption rates of green technology.

Australia is leading the charge towards a more sustainable future through government-led incentives, more investment and increasing adoption rates of green technology.

Stricter enforcement

Stricter ESG reporting regulations amongst businesses and corporations create demand for innovative compliance solutions.

Stricter enforcement

Stricter ESG reporting regulations amongst businesses and corporations create demand for innovative compliance solutions.

Stricter enforcement

Stricter ESG reporting regulations amongst businesses and corporations create demand for innovative compliance solutions.

Top 3 VC investment

Green and clean technologies rank among the top 3 industries for VC funding and interest, with $1.4B capital raised to date in AU in 2024.

R&D capabilities

World-class research capabilities in green technologies.

Who is this program for?

This outcome-driven program is for companies seeking real results

This outcome-driven program is for companies seeking real results

This outcome-driven program is for companies seeking real results

The program is open to all international tech companies with a solution addressing environmental challenges or creating positive impact.

Not based in Australia

Not based in Australia

Established PMF in at least one market

Established PMF in at least one market

Green focus

Green focus

Time commitment

Time commitment

Tech-enabled

Tech-enabled

This program is for those with a green focus. This includes, but is not limited to, the following key areas:
This program is for those with a green focus. This includes, but is not limited to, the following key areas:
This program is for those with a green focus. This includes, but is not limited to, the following key areas:
Smart city operations

Technologies enabling efficient, sustai-nable urban management.

1

Efficient resource management in buildings and supply chains.

2

Carbon-neutral technologies.

3

Recycling and waste reduction.

Renewable energy

Solutions driving the transition to clean, sustainable energy sources.

1

Innovations in energy, water, and waste management.

2

Sustainable transport and alternative fuel sources.

3

Technologies enabling net-zero emissions.

Regenerative & circular economy solutions

Systems and innovations that restore ecosystems and close resource loops.

1

Circular economy technologies and systems.

2

Drought-proofing and water-recycling solutions.

3

Regenerative technologies addressing pollution.

Sustainable practices

Tools and platforms empowering organisations to achieve sustainability goals.

1

Technologies to build staff capability for environmental outcomes.

2

Environmental reporting and communication platforms.

3

Decision-making systems for efficient, sustainable operations.

Get support to
achieve your goals

Get support to
achieve your goals

Get support to
achieve your goals

Design a strategy that works

Design a strategy that works

Validate you opportunity and work with a mentor to create your market-entry strategy based on tried-and-tested frameworks. Consolidate your knowledge with resources and educational masterclass recordings.

Get help to implement it in Australia

Get help to implement it in Australia

Get 3 targeted introductions to experts in your industry to help move your company forward. Explore further pathways after the completion of the program to scale your company into Australia.

How it works

This is a virtual & intensive program

This is a virtual & intensive program

This is a virtual & intensive program

By the end of the program, you will have:

1

Validated your market opportunities in Australia

2

Built an initial local network in Australia

3

Connected with potential partners and customers

4

Created a competitive market-entry strategy for Australia

Program cost:

A$499

The cost per company is a nominal fee of A$499. There are no additional charges for multiple team members to join. This program is subsidised and made possible by the City of Sydney.

January, 2025

Applications open

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January, 2025

Applications open

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February, 2025

PROGRAM (4 WEEKS)

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February, 2025

PROGRAM (4 WEEKS)

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Post-program

POST-PROGRAM SUPPORT CLOSE

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Post-program

POST-PROGRAM SUPPORT CLOSE

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We've supported 1000+ companies to expand into new markets.
Here's a few of them.

We've supported 1000+ companies to expand into new markets.
Here's a few of them.

We've supported 1000+ companies to expand into new markets.
Here's a few of them.

Ready to scale up your business?

Whether you're entering a new market or finding your next customer, we’re here to help you grow with confidence.

Get help to land, launch & win new customers across Australia and APAC.

Stay in touch

Subscribe to get the latest updates, opportunities and events straight to your inbox.

© Haymarket HQ 2025

All rights reserved.

Get help to land, launch & win new customers across Australia and APAC.

Stay in touch

Subscribe to get the latest updates, opportunities and events straight to your inbox.

© Haymarket HQ 2025

All rights reserved.

Get help to land, launch & win new customers across Australia and APAC.

Stay in touch

Subscribe to get the latest updates, opportunities and events straight to your inbox.

© Haymarket HQ 2025

All rights reserved.